Whitmans Poetry and American Identity Essay Example

Whitmans Poetry and American Identity Essay Born on 31st May, 1819, Walt Whitman is an iconic figure in the history of American literature. His lifetime’s work, especially his poetry, has come to define the sentiments, aspirations and experiences of American citizens in the nineteenth century. Although Whitman was not active politically, he expressed his political views through his poetry. Having lived through the turbulence of the Civil War, he developed passionate views on the nature and complexion of American polity. Whitman envisioned America to be a vibrant multicultural society. This vision he expressed in many of his poems. The poem Passage to India is a good example of this idealism, which perhaps waned a little during the excesses of the Gilded Age. (Pannapacker, 2004, p.45) Through the medium of this art form, Whitman synthesized his notion of the American identity, encompassing within it concepts such as national sovereignty, individual freedom and democratic polity. For example, â€Å"During this American Renaissance, as it came to be known, authors and philosophers such as Hawthorne, Melville, Thoreau, and Emerson assessed the nation’s brief history in their writings and summarily expressed a national identity. Of all of them, it was Whitman, who, with his barbaric yawp, was the most radical in avowing that American identity was inextricable from the nation’s central premise of self-governance and equality. In poems such as â€Å"Song of Myself,† he stressed to his readers how their individual lives constituted the very circumference of democracy. â€Å"[T] he genius of the United States,† he pronounced, â€Å"is †¦ in the common people.†Ã¢â‚¬  (Schramm, 2005, p.24) We will write a custom essay sample on Whitmans Poetry and American Identity specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Whitmans Poetry and American Identity specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Whitmans Poetry and American Identity specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Whitman’s early years were chaotic, as circumstances forced him to seek employment at the tender age of 11. At first he worked as an office boy for a lawyer and later served as an apprentice and printer’s devil for the newspaper Patriot (published in Long Island). But these early experiences had a profound influence on Whitman’s formative mind, as he absorbed the essence of good journalism and good writing here. Looking back in retrospect, many of the issues raised by Whitman in his seminal work Leaves of Grass have their origins in these early experiences. Under Editor Samuel Clements’ mentorship, Whitman learned about the technical aspects of the printing press, which would help him later in his efforts to self-publish his poems. It was here that he developed his views on American identity. (Barrett, 2005, p.67) Consistent with the thought of Ralph Emerson, Whitman too believed that an American poet must be â€Å"indivisible from the people about whom he wrote†¦the proof of the poet is that his country absorbs him as affectionately as he absorbed it†. (Barrett, 2005, p.67) This symbolic unity of the poet and his compatriots is most evident in the very first poem of Leaves of Grass titled Song of Myself. Through the generous use of â€Å"I† â€Å"me,† and â€Å"you,† that the â€Å"myself† he was singing about comes to represent all Americans. Whitman’s also wrote poems covering sexuality and sexual freedom. In poems such as ‘A Woman Waits for Me’, he famously observed that â€Å"Sex contains all, bodies, souls.† (Barrett, 2005, p.67) Although Whitman’s references to homosexuality and overt sexuality was controversial during his time (which is the why his collections were self-published), his views on the subject only r eflected the emerging liberal tradition of nineteenth century United States. Since Whitman is a quintessential 19th century writer, his works reflected his preoccupation with the Civil War. In the 1860 edition of Leaves of Grass, the imagery employed by the author conveyed his hopes for peace and reconciliation. â€Å"At one level, Whitman’s turn to seemingly personal concerns in ‘Calamus’ might seem odd at this moment, on the very eve of actual warfare, but for Whitman the ‘Calamus’ poems explored both important personal relationships and addressed political issues. It was love that was to serve as the glue holding a democracy together.† (Schramm, 2005, p.25) Indeed, based on Whitman’s personal correspondence, it is fairly obvious that he wished to be remembered as a staunch patriot and a nationalist, comparable to the status of Pushkin as the Russian national poet. For example, â€Å"Whitman ruminated about the curious national arithmetic of e pluribus unum (â€Å"Out of many one†) in ways that gave concrete expression-and vivid imagery-to the abstractions at the very heart of our democracy. In Whitman’s best lines, he casts himself as the spokesperson for women as well as men, blacks as well as whites, the well-heeled and the downtrodden. Taken together, the kaleidoscopic parts of America add up to . . . well, America. Whitman’s conception of America was also pluralistic, one in which multitudes could smoothly be integrated into the â€Å"larger, often mystically imagined Union†.† (Pinsker, 1999, p.716) His most influential master work Leaves of Grass is full of allusions, commentary and idealization of American identity. Concepts such as democracy as well as principles such as individual freedom also find frequent mention. In many ways, Leaves of Grass is to the fledgling notion of American identity what Homer and Virgil were to the ancient Greek milieu. In this sense, Leaves of Grass can be said to encapsulate the history, politics and culture of the nascent American nation-state in the form of poetry. Whitman looked around at Americans of all stations for inspiration. And what he found was a nation of nations that augured its years of glory to follow. By thus listening to the messages of daily life, American citizens could learn much about their country’s history, culture and the tendencies in the future. Further, as per Whitman’s conception, the country is in itself a great work of poetry where the past, present and the future conjoin in intricate ways. This notion of treating the country’s exclusive merits is consistent with the broader literary currents of the time, where authors tried to overcome the remaining European influences by way of forming a separate American idiom and literature. (Pannapacker, 2004, p.45) Whitman’s contribution to the development of American identity is seen in overt as well as subtle portrayals in his poetry and poetics. For example, his strong dislike of the institution of slavery is learnt from these lines from his personal correspondence: â€Å"I am the poet of slaves and of the masters of slaves. . . I go with the slaves of the earth equally with the masters and I will stand between the masters and the slaves, entering into both so that both shall understand me alike.† (Pinsker, 1999, p.717) On the other hand, his love of the common American folk is expressed by capturing

Caligula essays

Caligula essays Caligula has been known to history as a colorful emperor. He is the youngest son of Germanicus Ceaser and the grandnephew of Tiberius. Caligula as a child was said to have been very ill with a high fever that probably affected his mind. That would explain all the strange things that he did throughout his life. Gaius was given the name Caligula (Latin for little boot) in the military camps where he spent some of his early life. He succeeded his granduncle Tiberius in the year 37. Caligula was very popular with the army at first since he had served himself. Unlike Tiberius, Caligula was not concerned with having a surplus in the Roman treasury. Soon after he came to power, he began to throw lavish festivals and gladiator games. The people of Rome knew that he was depleting the treasury, and quickly became unpopular. He soon answered them with acts of tyranny and began to have people executed at whim. He banished or murdered most of his own relatives. Caligula committed incest with two of his three sisters. His retreat is to Capri where he indulges himself in immoral acts In 37, Caligula becomes ill, and tells all that he is not really ill, but is metamorphasizing into a god. He then forces the Senate to deify himself and his three sisters. He also forces the Sensate to make his horse a Senator on the grounds that it is Alexander The Greats horse reincarnated. This all becomes too much for the people of Rome. The leader of the Praetorian Guard leads a revolt and Caligula is assassinated on January 24, 41. ...

Marketing Plan for Product Line Essay Example | Topics and Well Written Essays - 1250 words

Marketing Plan for Product Line - Essay Example 1. How the Selected Small Appliance Supports Company G’s Mission Statement The small appliance supports Company G’s mission statement in several ways. In the first place, the appliances are made using very few materials and little energy. This will boil down to decreased cost of production, and eventually, helping clients purchase them at affordable rates. Beside the aforementioned advantage which will have clients saving their money, the pleasing visual features of design are also likely to excite the passions and happiness of the clients. This happiness is in fact a central part of client’s lives. B. Marketing Objectives 1. The target market for the company’s product is very broad, given that it incorporates all the areas that have undergone electrification. The veracity behind this postulation is elucidated by the fact that the new product can be used in a domestic setting. Given that America is entirely electrified, the whole of it serves as target mar ket. The rest of the developed world, such as the UK and Europe, can also serve as part of the target market, since globalization has become responsible for many multinationals. Multinationals, in turn, have the entire globe, continent, or a regional block serving as target market. 2. Four Selected Marketing Objectives for Company G and an Objective for Each of the Four Marketing Strategies (Product, Distribution, Price, and Promotion) Marketing objectives refer to the goals that an enterprise may wish to accomplish through marketing efforts. For Company G, they are: reaching the desired profit potential for the newly innovated small appliance; helping the appliance fit into the market effectively (introducing the brand to the market successfully); ensuring continuance of use by the market (fostering the demand of the product in the market); and improving the living standard of the market (by making the appliance as helpful, efficient, affordable and physically appealing as possible ). The objectives that Company G is intent on using are also four. The company is aiming at making favorable amounts of profit by tinkering with scientific innovation to deflate the cost of production. Secondly, Company G intends to introduce the brand to the market by making it as unique (helpful, efficient, affordable and aesthetically appealing) as possible. Similarly, the company intends to foster the demand for the same product in the market by promoting it, as a way of making both potential and prospective clients aware of the availability of the product in the market. Finally, by strengthening the attributes of the appliance, especially its affordability and efficiency, the company will have improved the living standards in the market. C. Competitive Situation Analysis 1. Classifying Company G’s Products Using the Three-Way Consumer Product Classification System (a) Convenience goods: the product will always be presented in the market as a commodity from which the like ly benefit from establishing cost and quality evaluation is believed to be less significant in regard to the time and effort of the consumer. (b) Shopping goods: The quality of company G’s product will enable the company to present it in the market to rationally make comparisons of the price, fashion, and suitability. This will be achieved by highlighting these qualities in ads targeted at likely and repeat consumers. (c)

Case study on a restaurant operations management (Ks Biryani) Essay

Case study on a restaurant operations management (Ks Biryani) - Essay Example The restaurant currently has 35 working-individuals to meet the appetite of the customers with their delicious variety of food. With the help of these employees, the restaurant serves almost 250 individuals every day. The chain of restaurant comprises of 2 takeaways and a restaurant. Each takeaway counter interacts nearly with 50 individuals each day while the restaurant has the capacity to serve 120 people during its operational time. The company was established in 2006 with an aim to provide its customers with high quality food to satisfy their appetite. Even though the company started with just a takeaway store, it expanded in terms of location and size in its forthcoming years. The company was just in its introductory stage when it opened its second takeaway outlet in 2008 and its third outlet; a restaurant, in the following year. With promising growth and opportunity ahead, the company is planning to inaugurate its third takeaway store in Jeddah; the heart of Saudi Arabia, in the second quarter of 2013. To provide the customers with high quality and delicious food, the company has several expansion plans for the upcoming years. These plans include expansion and opening the company’s takeaway and restaurants at Jeddah Airport to attract as many customers as possible. Another plan of the company is to open their restaurant in the heart of Mecca and Medina; the two most holy places as it promise great business potential. The management of the company is based on hierarchical structure; the employees report to the manager, who then reports to the top management. The hierarchical structure could also be observed in the takeaway stores; two chefs, two cashiers, one cleaner and a delivery boy. The hierarchical structure eventually helps the company to earn 22,500 pounds on monthly basis. The company started its operation in June 2006 and during the next six months the company had to face lots of setbacks. The store was not even able to reach its break-even point due to which the com pany had to re-introduce its takeaway store with completely different marketing strategies. The re-launching decision was taken after critical analysis of the business with consistent feedback from the employees. After changing the marketing strategies, the company’s sales boosted rapidly due to which another location was added within a year. To eliminate any mistake from the senior management, the launching of second takeaway store was done under the guidance of external consultancy which was hired to set the basic operational policies and processes. The hiring of external consultancy was aimed to assure the senior management regarding the structured and transparent work culture in the company. With continuous improvement in terms of sales and stability, the company launched its first restaurant based on the management techniques; risk management, quality management, capacity planning etc. This report would provide extensive knowledge regarding the different operational mana gement concepts applied by the company and the challenges

Social Computing Essay Example | Topics and Well Written Essays - 3500 words - 2

Social Computing - Essay Example Directing the customers from these pages to the actual scholarly articles. This will increase the readership of the ‘Educated People Society’ website. It will help them gain various sponsors to run the website and fund actions related to environmental activities and scientific research. Checking the level of awareness created through the social media tools by conducting a questionnaire survey among them and involving in the qualifying youngsters in projects related to their interests. Creating an environmental awareness is the main objective. Be it a laptop the youngsters use or a leather jacket, they should be educated regarding the way it is created, the core technology and the various political and economical facts associated with it. This knowledge is important to make them valuable citizens in future. A youngster who changes his mobile once in year will stick to one smart phone for years if they realize how much e-waste they are creating. A person who knows how the plastic covers thrown around affects the environment will never use them again. Providing such information in an interesting format is the main objective of the social media tools used. The aim of the social media campaign is to advertise about the same by entering their territory. It is hard to make youngsters visit a science related site or lecture them about environment. But, taking the site to tools like Blogger and Twitter where they use will make them peek at it automatically. The blog and Twitter page explains about the animals and the photography site in Nat Geo. The technology blog related dwells with various subjects shown as documentaries in NatGeo, WWF and Green Peace websites. So youngsters with diverse interests will be directed towards these sites from their favourite pastime areas in the internet. The info presented will be mostly in the format of quizzes, puzzles and

Sustainability Benefits of Urban Density

Sustainability Benefits of Urban Density Shreysha Shreysha (Student ID- 4561552) Project Charter The Vision for Melbourne 2026 Project title: Capture the sustainability benefits of urban density Project description Designing more energy efficient cities is a praiseworthy goal in order to obtain sustainable development. Melbourne is developing as a compact densely populated place to live, learn and work. It has one of the largest urban foot prints and a trend of increasing population in CBD due to job opportunities and facilities that holds number of benefits that can help create a sustainable city moving one step further towards better future. The idea of the project is to utilize the forces generated by urban population into the electrical energy that can be brought into use for different purposes. Purpose and justification The main purpose is to take a full benefit of daily activities of Melbournians and channeling these forces into production of electricity. Utilization of increasing urban density to reduce energy consumption will lead Melbourne towards sustainable future. Melbournes CBD is set to become the largest business center with increasing number of people traveling daily towards the city for jobs. There are many sustainable techniques that contributes in lowering the energy consumption. So, use of floor tiles that convert the kinetic force from a footstep to light up the city is one of them. Installation of such tiles in the main city core where attraction of crowd is more likely can be beneficial. Same ideas can be incorporated in the playgrounds and park where children play. West free gateway is the busiest urban freeway in Melbourne where around 200,000 vehicles passes each day. Installation of specially designed slabs with energy capture device under West gate bridge that converts the vehicle force into electricity to light up the road will reduce dependency on the electrical grids. Melbourne has a booming economy and population that loves being physically fit. The trend and need of leading a healthy life style influenced huge numbers of Melbournians to join fitness center. So, it is of no surprise that there are numbers of gymnasium in Melbourne. Even though the conversion of moving wheels of exercise bikes to energy couldnt be justified in the past due to its high costing. Mass production of such motors and increase in demand may result in the price reduction and may change the scenario in a coming decade. Objective Laying the ground work for creating Melbourne citys sustainable energy future Implementing daily activities to convert kinetic force into electricity To reduce the load of electricity on distribution companies To feed the grids with electrical system rather than depending on it Reduction of energy bill To encourage the mass production of energy capturing devices making it affordable for the consumers. Success Criteria Prioritizing sustainability goals towards area where you can make the most meaningful impact and generate the biggest results. .The accumulated electrical energy can be used to power the services within the same building, area or routed to a new location. Cost effectiveness of the energy capturing devices Switching to energy efficient lighting levels in accordance with your production schedule will reduce long term electrical costs. Highlighting project initiatives to the public will help to attract a whole base of customers, resulting in increase in sales. Innovation of new technology that holds benefits for the community Assumptions and Constraints Assumption: Installation costs are high but considering the long run benefit the project becomes feasible. Reduction on the price of devices will attract more eyes towards this technique resulting in the success of the project Similar techniques to be adopted for other activities in future. Constraints: If the installation cost for the motor/generator (energy capturing devices) that is used in the exercise bike doesnt descend, energy output from this technology will have to wait a decade to recover the money that has been invested. Initiation of the project is possible only if the sponsors agree to invest. Lack of support from the community High level Project description A sustainable solution has always been a topic of interest and has been given priority because of its positive and healthy results. Therefore, proper study and justification of the project is to be submitted in order to collect funds form the sponsors (Victorian Government, private organizations) High level risks Energy output from the motor(devices) will have to wait a decade to regain the money invested on this technology if the installation cost for motors/generators in the exercise bikes doesnt descends. Will have to face a huge loss if the people does not support the idea of this technique. Summary milestone A greener city that lights up with the energy created by its urban residents. Over a decade or so, we might dream of a city that feeds the grid rather than depending on it leading the city to better and brighter future. Deliverables The main deliverables of this project are the installation of motors and generator of electricity which gets charged by the human and vehicular force in the area with maximum occupancy of people and vehicles. The main target area for this project would be the main CBD of Melbourne, Playgrounds, West gate bridge and fitness centers in Melbourne. Summary budget Sustainability fund distribution by the Victorian government can be one of the option for collecting budget for the project. The government is investing funds in sustainability projects to improve resource efficiency in Victorian community. So, this would be the opportunity to introduce strategic initiatives to receive investment through funds distributed by the government. Stakeholder list Electricity distribution companies Government of Victoria Residents of Melbourne Fitness centers Department of transport and main roads (Victoria) West gate freeway West gate bridge Sponsors Approval requirements Approval from the Victorian government Approval from the sponsors To be further investigated PM authority on staffing, technical, decision, conflict, resolution, budget management To be investigated Sponsor Victorian government Private organizations To be further investigated

Intercultural Communications Essay

* This chapter offers six reasons or imperatives for studying intercultural communications * Economics * The workplace * Businesses must be more attentive to diversity issues * As the workforce becomes more diverse, their will be more problems * Benefits * Speaking different languages * Seeing new business markets * Marketing products to different cultures * Learn about different cultures * Global economy * Globalization * Bring money to the poor areas by opening up businesses * Wal-mart, they open one in china, but takes away jobs from Americans * Mom and pop stores out of business * Pollution in other countries because they don’t have regulations * To bridge the cultural gap, many companies employ cross-cultural trainers who assist people abroad by giving them information and strategies from dealing with cultural differences * American’s tend to say that they are the best and won’t open up * Technology * GLOBAL VILLAGE to discribe a world in which communication technology (tv, radeo, news services) brings new and information to the most remote parts of the world * Today people are connected via e-mail, instant message, bulletin boards, and the internet to people they have never met face-to-face. * Complex relationships can develop through technology * Technology and Human Communication * Kenneth gergen describes the changes that occur as technology alters patterns of communication * Relationships were described on how far a person could walk * What does it have to do with intercultural communication * Easier to talk to people * Faster * Convenient * Too reliable, forget your phone at home and you get anxiety * Effects face-to-face communication * Limits what you are trying to say * Miscommunication, taking a text the wrong way * DIGITAL DIVIDE exists between those who have access to technologies like the internet and those who do not * Older Americans, those with low incomes and less education, and people with physical disabilities lag behind. * 22% of Americans have never been online and are categories as the â€Å"truly disconnected† * Demographics * Changes come from two sources, either changing demographics within the United States or changing immigration patterns * Changing us demographics * DEMOGRAPHICS refers to the general characteristics of a given population * Population will change drastically by 2050 * Changing immigration patterns * There is a contradiction when discussing immigration in the United States * â€Å"nation of immigrants† * patters of immigration are having a significant effect on the social landscape of the United States * these demographic changes present many opportunities and challenges for students of intercultural communication and for society * Learn about other cultures * Meet men and women from around the world * Tolerance of other cultures * Miscommunication * Different work habits * Intercultural conflict is not necessarily a consequence of diversity * Expands our linguistics, politics, etc. * Historical overview: we have to look at the history of immigrants in the u.s. to get a better sense of the sociocultureal situation * MELTING POT- the cultures all get together and melt together and make one cultur e * College classroom * SALAD BOWL- when cultures are distinctly different * My big fat Greek wedding * Economic conditions affect attitudes toward foreign workers and immigration policies * They sent all of the Americans back to free up jobs for White Americans * 10 years later they told them all to come back for cheap labor and they can be in the country * The current situation * Always going to have conflict and diversities * â€Å"Crash† the movie shows all the diversities between cultures in LA * Class structure * Usually the one they are born into * Economic disparity among these groups * Peace * The key issue is whether or not individuals of different sexes, ages, ethnicities, races, languages, and cultural backgrounds coexist on the planet * Not realistic because we are not all on the same page * Contact among different cultural groups often leads to disharmony * Conflict is also tied to economic disparities and economic colonialism * Some are extremely poor, and don’t have natural resources * Going somewhere and nobody likes American’s * Media influences us a lot and they don’t like that * It will be naà ¯ve to assume that knowing intercultural communications would end the wars * Self-awareness * One of the most important (but less obvious) reasons for studying intercultural communication is to gain an awareness of one’s own cultural identity and background * Peter Adler observes that the study of intercultural communication begins as a journey into another * If you are white and middle class, intercultural learning may mean an enhancing awareness of your privilege * Ethics * Ethics are the principles of conduct which help to govern the behavior of individuals and groups * Ethical judgments and cultural values: * Ethical judgments focus more on the degrees of rightness and wrongness in human behavior than do cultural values * Cultural values tell us what is â€Å"good† and what â€Å"ought† to be. * â€Å"killing for the name of god† * Universally ethical * This book stresses the relativity of cultural * According to the UNIVERSALIST position, we need to identify those rules that apply across cultures * By contrast, the RELATIVIST position holds that any cultural behavior can be judged only within the cultural context in which it occurs. This means that only community can truly judge the ethics of its member

Taking DécorFurniture.com to the Next Level of E-Commerce

DecorFurniture. com will utilize an off the shelf CRM application in lieu of an ERP system. Customer Relationship Management applications will enhance the marketing, sales, and customer service aspect of DecorFurniture. com by handling the data about the company’s old and future customers. The CRM application will manage the call center function to be added to the company. This will help in reaching the goal of improving the company’s relationship with its customers.Proper training will be given to the agents, briefing them on the CRM application’s goal of improving relationships in order to ensure that the cost of the program will not have to balloon out of proportion before showing results. Business Processes Business Process Improvement is an essential part of Decor Furniture. There are numerous of individuals surfing the internet in this world of fast-paced technology. There is a need for Decor Furniture to keep up with the demands of these individuals, poten tial customers and old patrons. There is a need, therefore, for flexibility in changing the status quo of the e-business.Web design, marketing strategies, web services used, and other applications integrated in the company’s trade must be constantly reviewed for effectiveness in the business’ growth. The online community is a fast-changing thing and Decor Furniture must constantly keep up through the upgrading of software and mechanisms. Business processes constantly monitor workflows or the way the business’ transactions flow from the start to the end. XML will be used for the company’s site. This will help in keeping the web site flexible to change given the simplicity and universality of the code.It will be used as the language to connect the workflow processes involved. The use of Wf-XML will reduce integration costs. It will also be easier to â€Å"operate† as it can be handled by anyone who is XML literate. Decor Furniture will also make use of a language translating web service in order to provide its services in different languages online. This will help in the goal of reaching more individuals with the products it offers. Business Intelligence Planning and Funding As a start-up e-business stemming from an offline company with a small target of customers, Decor Furniture will not yet employ the use of business intelligence.However, it will target the integration of a business intelligence application when the company grows and its customers and sales increase. Waiting and not implementing a business intelligence application immediately will also give ample time for planning the program. Once the business has taken off and funds have increased through the company’s profits and through outside investors attracted through the company’s highly competent marketing strategies, business intelligence will be integrated.Because business intelligence will only be applied once the company is bigger and funds are en ough to sustain the program, OLAP will be an option for Decor Furniture. This is because OLAP is multidimensional and will give a wider array of choices with regard to the tasks that need to be accomplished by the system. Data mining will not be used because some studies have shown that such procedures, such as the Market Basket Analysis, are not effective. Customers may buy a certain product for different reasons not simply because of certain aspects of their identity available in the data to be mined.Assessing Decor Furniture as a Small Business Before the advent of the internet, furniture was viewed in a company’s showroom, ordered, and only then delivered to the customer’s residence or office. This process can be cut short, however, by allowing DecorFurniture. com to go online. The strategy to be applied will involve the creation of a company website which will not only serve as a brochure for the different products but which will also integrate a purchasing featur e where customers can order their products and pay via PayPal or other such B2C systems.This allows the company to reach more individuals than it usually would. Even individuals not living near Decor Furniture’s main stores would be able to view and opt to buy their products. Marketing Included in the strategy planning for Decor Furniture is its aspect as an online market. As stated above, Decor Furniture will be placed on the online market because this broadens its pool of customers. Marketing will include the use of online ads, electronically mailing potential customers, and having different kinds of advertising multimedia, such as commercials on YouTube for the promotion of the products.The company’s site will be made sure to have an attractive and welcoming template. Navigation around the site will be made easier with a site map and promos will be placed on the home page to attract the potential customers to continue on to the viewing of the products. Marketing pro grams will be outsourced. This is to reduce costs, via cheaper labor in the outsourcing companies, and to ensure that the newly started online market of Decor Furniture will be marketed expertly even from the start. Outsourcing may be stopped in the future once the company has gained ground on the World Wide Web. Legal Matters – Privacy, IPR and TaxAlong with the uncharted land of the web, many companies starting an e-business are unsure of the boundaries of their legal rights. Many customers are also afraid of violation of their own rights in purchasing over the internet. Privacy and stealing identity information keep customers on their guard. This will be avoided by including privacy policies or agreement terms on the site as well as by clear explanation of why certain information is being asked of the client. Proper paper work will be filed in the local government to ensure that taxation of the transactions done on the DecorFurniture. com site will be assured.This will ens ure that the e-business’ dealings are legal and accounted for. This is probably the most essential legal aspect the company faces because its main purpose for going online is to be able to establish more customers through an online market. The domain name, company logo and tag lines will be copyrighted as well to protect the company from imitations and posers. Management Issues An important management trend that is good to keep in mind when dealing with online business is outsourcing. Running an e-business entails paying attention to numerous details that aren’t part of what your business is really about.Advertisements, creation of web designs, writing of the site’s content are all things that will be outsource in DecorFurniture. com. Going online has given Decor Furniture access to the entire world as a pool for potential customers. Through international shipping, global service will be offered. Shipping insurance as well as local tax in the customer’s c ountry will not be part of the services available to the international customers. This will extend the possibilities for DecorFurniture. com and will take full advantage of its choice to go online.Conclusion Decor Furniture can maximize its online presence through the use of the various resources it can find available on the internet. Developing a strong presence online is essential in order to attract new customers and to spread the company’s name. Creating an impressive web site and coupling this with effective marketing strategies will help Decor Furniture become a household name when it comes to online purchasing. However, in order for the company to best have its customers keep coming back, it has to establish a good relationship with the.This can be established through CRM applications that will be integrated into the company. Eventual use of business intelligence applications, which will be capable of analyzing sales data, will also assist the company in getting to kno w better the customers and target audience for sales. Decor Furniture has a bright future ahead on the World Wide Web. Unlike many dot com businesses, it has a very good chance at becoming a stable success online. Through careful planning of business strategies and implementation of the same, this e-business will be booming in no time.There are many features of e-business that put it above offline businesses. Numerous aids and options are available to the online company and it can more easily reach a larger audience of individuals. However, there must be proper planning, implementation of these plans, and use of e-business strategies in order for success to be attained. Reference Vindevogel, B. , Van den Poel, Dirk, and Wets, Geert. â€Å"Why promotion strategies based on market basket analysis don’t work. † Expert Systems with Applications, 28 (1991): 583-590.

Free Essays on Western Imperialism

Western Imperialism Western Imperialism had a tremendous impact on the continent of Africa. This nineteenth century imperialism often referred to as the â€Å"scramble for Africa† was the second phase of exploitation in Africa, enacted by Europeans. In the late nineteenth century European powers had carved and colonized almost every country in Africa besides Ethiopia and Liberia. Imperialism subjugated African resources to every extent. The main impact that imperialism had on the continent of Africa was felt by the native people. Europeans took advantage of the African’s labor and created an industry of atrocious working conditions, soaring taxes and violated humanitarian rights. Thereafter there was the intrusion of English law and language in Africa, upsetting African societies. The natives not only had to struggle to preserve their beliefs and languages, their land was also in jeopardy. European settlers were gradually seizing the land of the natives. These land conflicts often led to the violent rebellions of native tribes with European settlers; however these wars were often unsuccessful. The recruitment of soldiers for European wars was targeted toward natives; this was an enormous impact on Africa. European recruitment often came in the form of slave raiding; this system snatched men away from their families all over the continent Africa. Blacks served as soldiers of wars and large numbers of the m died in wars that existed between Europeans such as the Dutch and the British, although the conflicts existed between whites. The main resources that the Europeans sought after were gold, ivory, diamonds, rubber and palm oil. Palm oil was used for European textiles, guns and manufactured goods. Gold and ivory and other metals were traded and brought great prosperity to West African nations. Native Africans were often disregarded, especially when conferences were held that decided land and resources which, natives were n... Free Essays on Western Imperialism Free Essays on Western Imperialism Western Imperialism Western Imperialism had a tremendous impact on the continent of Africa. This nineteenth century imperialism often referred to as the â€Å"scramble for Africa† was the second phase of exploitation in Africa, enacted by Europeans. In the late nineteenth century European powers had carved and colonized almost every country in Africa besides Ethiopia and Liberia. Imperialism subjugated African resources to every extent. The main impact that imperialism had on the continent of Africa was felt by the native people. Europeans took advantage of the African’s labor and created an industry of atrocious working conditions, soaring taxes and violated humanitarian rights. Thereafter there was the intrusion of English law and language in Africa, upsetting African societies. The natives not only had to struggle to preserve their beliefs and languages, their land was also in jeopardy. European settlers were gradually seizing the land of the natives. These land conflicts often led to the violent rebellions of native tribes with European settlers; however these wars were often unsuccessful. The recruitment of soldiers for European wars was targeted toward natives; this was an enormous impact on Africa. European recruitment often came in the form of slave raiding; this system snatched men away from their families all over the continent Africa. Blacks served as soldiers of wars and large numbers of the m died in wars that existed between Europeans such as the Dutch and the British, although the conflicts existed between whites. The main resources that the Europeans sought after were gold, ivory, diamonds, rubber and palm oil. Palm oil was used for European textiles, guns and manufactured goods. Gold and ivory and other metals were traded and brought great prosperity to West African nations. Native Africans were often disregarded, especially when conferences were held that decided land and resources which, natives were n...

September Writing Prompts for Grade School Students

September Writing Prompts for Grade School Students September is a great month for teachers and students to start the habit of daily writing. Writing every day, even for a short time, can set the foundations for great achievements during the year ahead. These prompts have been chosen to highlight key holidays and commemorations during September and are great for daily warm-ups or journal entries. Month of September: Better Breakfast MonthClassical Music MonthNational School Success MonthRead-a-New-Book Month Writing Prompt Ideas for September September 1st  Theme: Nursery RhymesThe childhood rhyme  Mary Had a Little Lamb  (1830) is based on an incident in the life of  Mary  Sawyer of Sterling, Massachusetts. when her lamb followed her to school one day.What was your favorite nursery rhyme as a child? Why do you think you liked it so much?September 2nd Theme: Better Breakfast MonthWhat is your idea of a wonderful breakfast? Describe exactly what youd serve.September 3rd  Theme: Labor DayThe  first Monday in September is set aside as an annual national tribute to the contributions workers have made to the strength, prosperity, and well-being of our country. According to the United States Department of Labor website, Labor Day is a creation of the labor movement and is dedicated to the social and economic achievements of American workers.How does your family celebrate Labor Day weekend?September 4th  Theme: Classical Music MonthHave you ever listened to classical music? What is your feeling about it? Why do y ou feel that way?September 5th  Theme: Pizza (National Cheese Pizza Day)Describe your perfect pizza. Include details about the crust, sauce, and toppings. September 6th Theme: Read a Book DayThere are studies that show the positive effects of reading on social well-being. Reading fiction improves a readers ability to understand other peoples beliefs, desires, and thoughts that are different from their own.Do you like to read? If so, what type of things do you like to read: books, magazines, websites, etc. If not, why dont you like to read?September 7th  Theme: Neither Rain Nor Snow DayThe unofficial creed of the United States Postal Service is embodied in this quote found on the James Farley Post Office in New York City:Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.Describe the difficulties that you that mail carriers might face on any given day? Do you think this is a hard job? Would you want to be a mail carrier?September 8th Theme: Anniversary of the Day Ford Pardoned NixonOn September 8, 1974, President Gerald Ford pardoned Richard Nixon of any wrongdoin g associated with Watergate. Why do you think Ford pardoned him? Do you think he should have? Why or why not? September 9th  Theme: Grandparents DayWhat are three qualities that you think make an excellent grandparent? Why do you think they need these qualities.September 10th Theme: T.V. Dinner DayDo you think that it is important for families to eat dinner together at least a few times a week? Why or why not?September 11th Theme: 9-11 World Trade Center Remembrance DayYou can have students listen to former Poet Laureate Billy Collins read his poem The Names.Write a poem or piece of prose commemorating those who died on the 9/11 attacks.September 12th Theme: National Day of EncouragementWhich person do you feel has inspired and encouraged you the most in your life? Explain your answer.September 13th Theme: Scooby Doos BirthdayIf you were in a Scooby-Doo episode, who would you like to be paired up with as you hunt for ghosts: Scooby and Shaggy, Fred, Velma, or Daphne? Why?September 14th Theme: Pet Memorial DayDescribe your favorite pet, living or dead. If you have never had a pet, explain w hat type of pet youd like to have and what you would name it. September 15th Theme: National School Success MonthWhat do you think you can do to become more successful in your classes at school? Explain your answer.September 16th Theme: Mayflower DayPretend you were on the Mayflower on that first voyage to settle in America. Describe your feelings upon leaving England and then seeing your new home.September 17th Theme: Constitution DayResources on The Constitution Center website: Explore the best, nonpartisan, interactive Constitution on the web, featuring materials written by the top constitutional scholars from across the political spectrum.Journal topic: If you could only keep one of the following rights, which would it be? Freedom of Speech, Freedom of Religion, Freedom of Assembly, Freedom of the Press. Explain your answerSeptember 18th Theme: Childhood (National Play-Doh Day)Do you miss elementary school? Why or why not?September 19th Theme: Talk Like a Pirate DayWrite a poem or a paragraph as if you were a pirate describing all the treas ure youve plundered. Make sure to write like a pirate. September 20th Theme: Chicken Dance DayToday is Chicken Dance Day. Why do you think that many adults enjoy dances like the Chicken Dance and the Hokey Pokey? Do you enjoy them? Why or why not?September 21st  Theme: World Gratitude DayName five things that you are grateful for. Explain why you are grateful for each.September 22nd Theme: Dear Diary DayCreate a diary entry about a special day. This can be a real day in your own life or a fictional diary entry. Make sure to start with Dear Diary.September 23rd Theme: Checkers DayYouve been asked to play either checkers or chess. Which would you pick and why?September 24 Theme: National Punctuation DayWhich punctuation mark do you have the most problem using correctly? You can choose from the period, comma, colon, or semicolon.September 25th Theme: National Comic Book DayThe comic book market in  North America has reached as high as  $1 billion  annually.Do you read comic books? Why or why not?September 26th Theme: Banned BooksBan ned Books Week is an annual event first launched in 1982 that celebrates the freedom to read. According to the  Banned Books Week website:This is an effort to bring together the entire book community - librarians, booksellers, publishers, journalists, teachers, and readers of all types - in shared support of the freedom to seek and to express ideas, even those some consider unorthodox or unpopular.Do you think that school libraries should ban certain books? Support your opinion. September 27th Theme: Ancestor Appreciation DayWrite about your favorite ancestor. If you dont know if your ancestor or dont have a favorite one, tell which favorite person you wish was your ancestor. Explain your reasons for picking this person.September 28th Theme: Good Neighbor DayIn the poem Mending Wall by Robert Frost, the neighbor states Good fences make good neighbors. Explain what you think that statement means.September 29th Theme: Coffee DayAre you a fan of coffee? If so, why do you like it? What way do you like to drink it? If not, why not?September 30th Theme: Chewing Gum DayTake a stand either for or against chewing gum. Write three arguments to support your opinion.

Revenue Management in Restaurants Essay Example | Topics and Well Written Essays - 2000 words

Revenue Management in Restaurants - Essay Example By calculating factors such as length-of-stay, accessibility and overbooking, revenue management practices can add to revenue, efficiency and property valuation for hotels by growing length of stay and check supply and demand to influence offered rates (Andersen, P. and Bowe, V. 2000). Nowadays McDonald's operates in the global quick service restaurant manufacturing trade. McDonald's was the lead the way of this trade and it was McDonald's which made the quick service restaurant commerce a worldwide industry by creating a enormous global profitable empire. At present McDonald's ranks 114th in the list of luck 500 companies and thanks to its ground-breaking dispensation and standardized approach to the profitable production of fast food, McDonald's has placed the quick service restaurant business between the big financial driving force industries such as steel and vehicle. According to the expert analysis Raymond Kroc the founder of McDonald's had the dream of a sequence of fast food restaurants in each American State and in the earth as well. No doubt, he wanted his fast food restaurants to serve excellence food according to permanent standards and requirement. When Kroc ongoing business in 1955 there were other well recognized fast food chains in United States, in the middle of the most extensively known were A&W, Dairy Queen, Tastee -Freez, and Big Boy, Burger King then recognized as InstaBurger King was just preliminary out. There were lots of things which alienated McDonald's from its rivals. No doubt, Raymond Kroc's goal was to make world wide fast food chain while the rest of the main fast food chains were not so excited about growth. Other fast food chains which function on a franchise basis viewed their operators as customers and only reaped benefits without providing much leadership relating to operation, endorsement, sales strategy, financi ng and food dispensation. Raymond Kroc comprehensive his hands to operators of permission McDonald's restaurants by extravagance them like do business partners in each respect of the business. These close associations with operators make sure that McDonald's restaurants in any State in the United States would dish up food according to fixed requirement and amount. Furthermore, Raymond Kroc did more than by just give recommendation regarding procedure management him allowable his operators to work out their innovative skills connecting to every feature of the franchise trade. McDonald's had set new principles for the fast food manufacturing by selling a recognized service not just original food recipes and formulas. (Greatest Business Stories of All Times) Revenue Management in Restaurants According to the expert analysis the nature of the restaurant industry, typify by many self-governing minute businesses as well as a few nationwide and international enterprises in a usually competitive environment, makes the application of revenue management, on the whole, additional problematical than in the airline and hotel sectors. Additional, adjusting the excellence of the product, and hence price levels, is much easier than for airlines and hotels. Against that, the vast preponderance of restaurants

Asymmetric or symmetric security key Case Study Example | Topics and Well Written Essays - 500 words

Asymmetric or symmetric security key - Case Study Example In this scenario, both the sender and receiver decide for the shared key before sending/receiving the data and then they can start encrypting and decrypting data between them by making use of that key. Some of the well known examples of symmetric key encryption comprise TripleDES (Data Encryption Standard) and AES (Advanced Encryption Standard) (Stretch, 2010; Ezeobika, 2010). Fig1 demonstrates the process of Symmetric key encryption: In addition, DES, 3DES, AES, and RC4 are some of the well known examples of symmetric encryption algorithm. In this scenario, 3DES and AES are widely utilized in IPsec and other types of VPNs (Stretch, 2010; KetuWare, 2004). Asymmetric encryption is also referred as public-key cryptography. As compared to the symmetric encryption method in asymmetric encryption two keys are used: one for encryption and another for decryption. Basically, this encryption technique uses two keys for the data encryption: a public key and a private key. In this scenario, the public key is made available for all so it can be used to encrypt data and information by anyone who wants to send a message to the person who has the key. However, the private key is not disclosed to anyone and is employed to decrypt received data. Most commonly seen example of asymmetric key encryption is RSA (Stretch, 2010; Ezeobika, 2010). Fig2 demonstrates the process of Symmetric key encryption: Excellent Support for Message Authentication: In view of the fact that the asymmetric encryption technique supports the digital signatures which allows the data receiver/sender to authenticate that the data is actually received from a specific sender. Integrity of data: As discussed above, the use of digital signatures also ensures the integrity of data. In addition, this technique allows the receiver to become aware of if the data was modified during transmission because a digitally signed data cannot be altered without invalidating the